Manager, Student Recruitment (Student Demand Generation)

Join an organization where you can make a difference in the lives of students from across the nation and the world. At The Washington Center for Internships and Academic Seminars (TWC), we see a world where young people from all backgrounds have the opportunity to discover, develop and realize their full potential. TWC is the bridge between higher education and professional careers–leveraging all that Washington D.C. has to offer to provide dynamic, experiential learning opportunities to empower and motivate young people to become engaged global citizens.

Position Description

The Student Recruitment Manager supports the execution of The Washington Center’s recruitment strategy and is accountable to generate qualified leads for all domestic internship and fellowship programs, in the interest of meeting TWC’s enrollment goals for the U.S. market. The Manager will become a master recruiter and develop in-depth knowledge of all programs under the department’s purview, guiding staff (via direct and indirect management) throughout regularly recurring cycles. S/he will also work closely with the admissions team to enroll participants in TWC’s signature and customized programs and meet our organization’s enrollment goals.

Essential Functions and Accountabilities
  • Student Demand Generation - Outbound
    • Assist in the design and execution of the outbound marketing strategy (primarily campus visits) to generate qualified leads for all domestic internship programs.
    • Allocate departmental resources - including staff - efficiently to achieve lead generation goals.
    • Plan and execute recruitment trips to 4 to 6 affiliated campuses each semester.
    • Manage the annual training and preparation process for AIP/Seminars recruitment, which includes overseeing effective training for recruiters and maintaining resources.
    • Establish outbound lead generation goals for signature and customized programs within each recruitment season and work with full-time and staff recruiters to ensure they are achieved.
    • Provide recruiter evaluations to managers for year-end performance reviews.
  • Logistics Management
    • Be responsible for and manage all operations related to the on-campus recruitment strategy for TWC’s domestic programs.
  • Staff Management and Supervision
    • Supervise full-time, temporary recruiters on a seasonal basis.
    • Execute the recruitment plan by managing through accountability and results oriented approach, working with recruiters to ensure they meet their targeted schools’ defined goals.
  • Data Management
    • Responsible for the recruitment database, specifically ensuring that Recruiting Trackers are maintained in real time.
    • Responsible for ensuring the timely input of prospects from outreach efforts, primarily from campus visits.
    • Regularly report on progress toward goals for outbound strategy, specifically visit scheduling/completion and lead generation. Identify historical trends and develop conversion projections.
Education and Experience

An equivalent combination of education, training, and experience will be considered:

  • Bachelor’s degree required;
  • 2-3 years of experience working with college students in an admissions-related environment required

Preferred education or qualifications and experience:

  • Master’s degree a plus
  • Experience with Salesforce or similar CRM system preferred
  • Experience working with students from diverse backgrounds preferred
  • Participation in The Washington Center or a similar internship program strongly preferred

Competencies required to perform the job successfully:

  • Communication/Interpersonal Skills
  • Teamwork/Collaboration
  • Initiative
  • Customer Satisfaction
  • Self-Awareness
  • Leads People, Develops Others, Empowers Others

Knowledge, skills and abilities:

  • Willingness to take on any and all projects with enthusiasm and an entrepreneurial spirit.
  • Ability to internalize complex strategy and make critical decisions with significant autonomy.
  • Ability and strong desire to provide excellent customer service to all stakeholders.
  • Ability to work efficiently under pressure and around deadlines.
  • Ability to communicate effectively, both in writing and orally.
  • Ability to manage multiple projects and work collaboratively.
  • Ability to maintain confidentiality.
  • Ability and willingness to travel.
  • Proficiency in MS Office with strong knowledge of Excel and Word.
Supervisory Responsibility

This position supervises 1-2 temporary staff members (on a seasonal basis).

Equipment Used to Perform the Job

Which may be representative but not all inclusive of those commonly associated with this position:

  • Standard office equipment including a facsimile machine, photocopier, and telephone system.
  • Personal Computer, job-related software and printer.
Physical Abilities

These are commonly associated with the performance of the functions of this job. Reasonable accommodation can be made to enable individuals with disabilities to perform described essential functions of this job. These physical demands are representative of the physical requirements necessary for an employee to successfully perform the essential functions of this job.

The employee may frequently lift and/or move up to 25lbs. Specific vision abilities required by this job include close vision, distance vision, precise hand-eye coordination, and the ability to identify and distinguish colors.  While performing the duties of this job, the employee is regularly required to sit, use repetitive wrist, hand, and/or finger movement, reach with hands and arms and talk or hear. The employee is frequently required to stand and walk. The employee is occasionally required to stoop, kneel, crouch and crawl.

Application Instructions

To apply to this position, please submit your resume and cover letter via our online application form.

This job description no way states or implies that these are the only duties preformed by the employee occupying this position. Employees may be required to follow instructions and to perform other job-related duties as requested, subject to all applicable state and federal laws. Certain job functions described herein may be subjected to possible modification in accordance with applicable state and federal laws.