Salary Range: $56,600.00 to $60,000, Annually
The Institutional Partnerships Manager plays a key relationship management role, overseeing a portfolio that includes approximately 75 of The Washington Center’s affiliated domestic colleges and universities.
The person in this role manages relationships with institutions, develops strategies to meet TWC’s application goals, and collaborates with admissions-focused colleagues to secure targeted applicant pools for TWC’s programs. They leverage in-depth knowledge of each partner, the scope of their programmatic needs, and TWC’s mission and goals, to match TWC offerings as solutions and makes resource allocation suggestions accordingly. Additionally, they act as an internal advocate for students and partners..
The Washington Center is a remote/hybrid organization with the majority of employees working on average one day per week in TWC’s Residential and Academic Facility, conveniently located near Union Station and public transportation in the NoMa neighborhood of Washington, DC. Given our organizational mission focus on skills, workforce development and collaboration, there are times where cross-collaboration among teams and departments will require more than one day per week in the office. The individual in this role is expected to reside in the greater Washington, DC metropolitan area.
Key Job Responsibilities
Account Management
- Develop consultative and collaborative partnerships with a portfolio of approximately 75 total college and university partners, working with colleagues to secure targeted applicant pools for each of TWC’s programs and cycles.
- Conduct ongoing analysis of each relationship and creatively map TWC’s product offerings, including customized options, to the opportunities and needs of each institution. Ensure regular renewal of MOUs with partner institutions.
- Develop and maintain relationships with TWC’s campus liaisons and other critical stakeholders (as identified) on each partner campus.
- Prompt development of tailored marketing materials for both B2B and B2C audiences, based on the opportunities identified within each account.
- Support cross-organizational projects, including program development and events, as they relate to institutions within the assigned portfolio.
- Coordinate with institutions within the assigned portfolio that choose to visit TWC facilities in Washington, D.C.
Partner Visits and Lead Generation
- Travel to partner institutions (8-12 each semester) to conduct recruitment activities and meet in-person with stakeholders, as aligned with strategic vision for each institution.
- Develop a virtual recruitment strategy for institutions within portfolio including but not limited to virtual events, social media collaborations or school-specific digital recruitment pieces.
- Identify additional key decision makers on each campus and build new relationships to broaden TWC’s network of champions and supportive stakeholders; identify potential audiences for emerging programs, particularly new short-term options.
- Identify additional institutions where teammates should conduct virtual and/or in-person recruitment activities to introduce TWC’s programs to students and generate leads.
CRM and Platform Management
- Ensure all owned institutional data housed in CRM is accurate and regularly refreshed with updated details. Provide details about each partner institution’s academic programs, student population, TWC arrangements, eligibility for scholarship funding, and more, to support admissions and marketing efforts.
- Maintain detailed records of planning, visits to campus, and partner conversations, ensuring all relevant details are accurately logged in the CRM and Asana.
- Maintain departmental systems, particularly team-wide projects in Asana, Slack channels and SharePoint file system.
Required Education and Experience
An equivalent combination of education, training, and experience will be considered:
- Bachelor’s degree required
- At least 2 years of related experience required in account management, customer relations or higher education
Preferred Education and Experience
- Alumnus/a of The Washington Center Academic Internship Program Significant experience with Salesforce or a similar CRM
- Experience working with Asana, Microsoft Office and Slack
- Experience with public speaking or presenting to large and diverse audiences
- Experience with B2B or B2C marketing efforts
Competencies Required to Perform the Job Successfully
- Communication/Interpersonal Skills
- Teamwork/Collaboration
- Initiative
- Self-Awareness
Knowledge, Skills, and Abilities
Critical to the successful performance of the job. These may be representative but not all inclusive of those commonly associated with the position:
- Demonstrated ability to build strong relationships with external partners
- Willingness to take on any and all projects with enthusiasm and an entrepreneurial spirit
- Excellent verbal and written communication skills
- Passion for communicating with diverse audiences, building connections with people
- Team-oriented approach to work, balanced with ability to work well independently
- Ability to adapt quickly to changing priorities and maintain high levels of organization
- Ability to work efficiently towards deadlines and in a fast-paced environment
- Ability and strong desire to provide excellent customer service to all stakeholders
- Ability and willingness to travel frequently (up to 25%) on a seasonal basis and work some weekend or evening events throughout the year
- Valid driver’s license
Supervisory Responsibility
- This position has no supervisory responsibilities.
Equipment Used to Perform the Job
May be representative but not all inclusive of those commonly associated with this position:
- Cloud-based technologies
- Standard office equipment including a computer, job-related software and printer
Physical Abilities
Commonly associated with the performance of the functions of this job. Reasonable accommodation can be made to enable individuals with disabilities to perform described essential functions of this job. These physical demands are representative of the physical requirements necessary for an employee to successfully perform the essential functions of this job.
- Specific vision abilities required for this job include close vision to work on a computer.
- While performing the duties of this job, the employee is regularly required to sit, use repetitive wrist, hand, and/or finger movement, reach with hands and arms and talk or hear.
- The employee may be required to stand and walk.
- The employee may occasionally lift and/or move up to 25lbs.
- Occasionally, the employee may be asked to pick up or deliver items to/from various locations for Housing Services events/activities.
Application Instructions
To apply to this position, please do so via our online application form.
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This job description no way states or implies that these are the only duties performed by the employee occupying this position. Employees may be required to follow other job-related instructions and to perform other job-related duties as requested, subject to all applicable state and federal laws.
Certain job functions described herein may be subjected to possible modification in accordance with applicable state and federal laws.